Quotes

“I love a vexing, thorny question. And perhaps there is no question in fashion today more troublesome – and overdue – than that of what fashion would be like outside an endless cycle of consumption. Let’s face it; our experience of fashion today is so dominated by buying stuff that it’s almost impossible to imagine fashion in any other format. Fashion is buying high street and high end. It is watching, shopping, purchasing. In the consumer society we organize our ideas about fashion around commerce and consumerism and end up becoming dependent on them. And yet this incessant cycle of consumption is not all that fashion is, was, or can be. We are, so to speak, shopping ourselves short. By elevating the power of what we buy to be the ultimate arbiter of fashion innovation; we are missing out on fashion’s other-than-market potential; on the multitude of fashion moments that flow from who we are, not from just from what we buy again and again. With consumerist fashion’s emphasis on looking from a distance, we are also straying even further from fashion’s original meaning – as a group activity of making and doing. And what is more, it seems that consumerism is creating an anachronistic form of fashion itself. For we know that fashion always reflects its context; and today its context includes sustainability. So when we see fashion as achievable only through ever-greater consumption; this blinkered ‘performance’ is quite simply, no longer fashion.” – Kate Fletcher

The Vexing Question of What Fashion Would Be Like Outside The Endless Cycle of Consumption

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“The importance of studying the body as a site for the deployment of discourses is well- established. By contrast, the study of dress has traditionally suffered from a lack of critical analysis. Fashion Theory takes as its starting point a definition of fashion as the cultural construction of the embodied identity. It provides an international and interdisciplinary forum for the analysis of cultural phenomena ranging from foot binding to fashion advertising. Fashion Theory provides a vital contribution to cultural studies, art, history, literary criticism, anthropology, fashion history, media studies, gender studies, folklore studies and sociology.” – Fashion Theory, Editor’s Introduction of the Journal, Valerie Steele, 1997

“The importance…

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“For me fashion is an expression of art that is very close related to me and to my body. I see it as my expression of identity combined with desire, moods and cultural setting. In all my work I try to make clear that fashion is an artistic expression, showing and wearing art, and not just a functional and devoid of content or commercial tool. With my work I intend to show that fashion can certainly have an added value to the world, that it can be timeless and that its consumption can be less important then its beginning. Wearing clothing creates an exciting and imperative form of self-expression. ‘Form follows function’ is not a slogan with which I concur. On the contrary, I find that forms complement and change the body and thus the emotion. Movement, so essential to and in the body, is just as important in my work. By bringing form, structure and materials together in a new manner, I try to suggest and realize optimal tension and movement.” – Iris Van Herpen

“For me fashion…

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